Creating A LinkedIn Profile

LinkedIn is a social network for professionals. It is extremely job and career-centric, and presents a great way for you to research people, organizations, and career fields. It is also a great way to build your professional network. As you connect with people on LinkedIn, you will be able to see their professional networks and may be able to approach someone for an informational interview. You can also join groups to look for work on Linkedin. Look for groups for your college (UC Davis, UC Davis Economics Majors), your career interests (nursing students), your geographic area (San Francisco, Bay Area, etc).

LinkedIn is also a great resource for job openings. You can directly search for jobs through Linkedin and filter by location, industry, and company size. Follow any companies that you are interested in because many will post job opportunities and other company updates.

Below in ”Additional Resources” are a number of great resources provided by LinkedIn. Here is one of them that might be a useful place to begin if you are unfamiliar with LinkedIn and or the job search process:

LinkedIn for Job Seekers

Creating a Profile:

  • Here’s a basic overview from LinkedIn regarding creating a profile: How Do I Create a Good LinkedIn Profile?
  • Your personal brand. Simply put, your personal brand is the overall impression that someone gets about you from viewing your online content. No matter who your intended audience is, members of the public are probably able to access your posts and profiles through search engines and other tools on the internet. Therefore, it makes sense to treat all social media as though it were public and to think about your personal brand when you post on social media.

Tips on How to Use Your Profile Effectively to Grow Your Network and Learn About Careers:

  • Build your profile first: Don’t add anyone until you upload information to your LinkedIn Profile. You should at least have a photo and key employment, education, and volunteer information before you begin connecting to people.
  • Begin by connecting with people you actually know: Classmates, co-workers, supervisors, staff from Meritus and other programs you have been a part of, professors that you are close to, and members of clubs/professional associations are all good options to add.
  • Send personalized introductions to key professional contacts: When you ask someone to be a connection, there will be an option to add a message. As a best practice, add a personalized sentence to remind the contact how you know them. For example, “Dear Professor Williams, I thoroughly enjoyed being a member of the Young Engineers Association. Thank you for your leadership. I would like to be your connection on LinkedIn.”
  • Join groups for professions you are interested in, your university, and participate in discussions. These are a great way to build connections.
  • Research the career history of people that interest you. Seeing other people’s career paths to their current position can help you figure out how you want to structure your own.
  • You can send messages to individuals you don’t know asking for advice, however, you must be very intentional and careful when you do. LinkedIn Premium is a good way to connect with people outside of your network. Ask 10,000 Degrees if they are able to locate a free Premium subscription.

Tips on How to Use Your Profile Effectively in a Job Search

Please refer to the Job Search section.

Additional Resources: